Hobs Group: What if creativity had no boundaries?

Hobs Group: What if creativity had no boundaries?


We looked at lots of different technologies, to fit into our new location. And, we went to the market, looked at new Indigos, we looked at the Iridesse, we looked at iGen, and ended up selecting Iridesse. We were delighted with the results of the Iridesse, because we could achieve in one pass of the machine, what previously took us several different processes. So that’s reduced the amount of time it takes, it’s reduced the waste, and it’s increased our margins. We eventually won the hearts and minds of our Indigo operators, who were firmly against moving away from Indigo. Our clients have come back to us and said “We didn’t know you could do that” It’s meant that we can produce a higher-value product and a product that they can’t compete with, with their office equipment. Spellbound is a reference guide for what’s possible in digital print in 2019. In producing Spellbound we’ve got really bang up-to-date reference material, which hopefully will sit on designers desks and they can refer to it and inspire them. And it’s great that we’ve had so much positive feedback.

Leave a Reply

Your email address will not be published. Required fields are marked *